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Notes on what goes wrong with websites

Shorter than the guides and more current: things we keep seeing in real audits, changes worth knowing about, and the occasional correction to advice that is doing the rounds.

Why is my website not showing up on Google? Two very different reasons

Learn how to tell if Google knows your website exists and what to do next to start appearing in search results.

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Best free SEO tools for small business owners

Set up the right free tools to see what people search for before they find your website and which pages need your attention.

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How to make your website faster without hiring an expert

Learn how to identify the main causes of a slow website and find out what it really costs to fix them.

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What am I actually paying for on my website invoice?

You will be able to look at your next website bill, spot unnecessary charges, and know exactly which services are worth paying for.

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What is a website audit and what does it actually check?

Learn what a website audit checks, what automated tools miss, and how often to run one for your small business.

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Why website visitors leave without contacting you

You will be able to spot the missing details and confusing buttons on your site that stop visitors from getting in touch.

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Website security for small business: four ways to stay safe

You will be able to lock down the four most common entry points for hackers and protect your business website today.

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How to test if your website is mobile-friendly without Google

Learn how to test your website's mobile usability using a real phone and fix the hidden layout issues that drive customers away.

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Why your website is not showing up on Google (and how to fix it)

Learn how to check if Google knows your website exists and what steps to take to appear in search results.

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Core web vitals explained for busy small business owners

Understand what Google's Core Web Vitals measure and how to focus on the speed factors that actually matter for your website.

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Questions to ask a digital agency before you sign anything

You will be able to spot unreliable web agencies and ask the right questions before signing a contract.

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How to choose a digital agency without getting burned

You will be able to spot agency red flags and ask the right questions before signing any contracts.

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